by building communities that deliver tangible and emotional value, through employees and customers working together to solve collective challenges--they build lasting bonds of loyalty and discover new sources of growth. Good marketing always puts people at the center.

Great article by Forbes: https://www.forbes.com/2009/04/06/lara-lee-community-branding-leadership-cmo-network-marketing.html?sh=4ae496323851

https://www.adroll.com/blog/customer-experience/community-marketing-fuels-growth

https://www.duel.tech/blog/community-based-marketing-guide-including-tactics-and-examples