Services and Expertise:

COMMUNITY PROGRAMMING / ENGAGEMENT

Community-based refers to the approach in which communities have an active role and participate in highlighting and addressing the issues that matter to them. It means working with the community that you are serving (online, off line &/or philosophically) ; a community-based approach invites communities to actively design, develop, and/or deliver their own solution strategies. I support the community to develop & produce programs to engage, grow & educate their members as needed.

EVENT & CAMPAIGN STRATEGY

I have been an event producer throughout my career, including managing all aspects of an communications campaign.

Front of house creation & development, programming, budget management, brand awareness, rebranding, search engine optimization, social media, user-generated content (UGC) marketing campaign, Email marketing campaign, Public relations campaign, Product launch, SEO, Partnerships, Conversational / word of mouth, Influencer, Video etc.

PLACEMAKING & CULTURE CREATION

Placemaking is another people-centered approach focusing on the planning, design & management of public spaces. It is not just the act of building or fixing up a space; it is a process that fosters the needs of the community by creating a vital public destination - the kind of place where people feel a strong stake in their communities and commitment to making things better. Placemaking capitalizes on a local community’s assets, inspiration and potential, creating good public spaces that promote people’s health, happiness, and economic well-being. I do this by working with developers, urban planners, local government, community programmers & event planners (as well as the wider community)

NON-PROFIT MANAGMENT & CONSULTATION

I have developed & worked with non-profits all my life as a hobby / passion projects. 5 years ago it became my full-time job & career becoming an Executive Director of a start-up Non-profit. I have been consulting ever since. Services include:

Board Management, Business & Marketing Development, CEO support, Branding, Fundraising strategy & roll out, grant writing, community outreach.

MARKETING & DEVELOPMENT STRATEGY

Building your brand through understanding & strategically communicating with your brands community, your consumers & / or audience. Ensuring a seamless customer brand experience through every touch point on all platforms.

A successful brand has a relationship with its customer/consumer, hence brand focused strategies deliver sustainable return on investment for your business & returning customers who are proud of the brand community they are part & showing this by purchasing your product or service.

STEM STEAM & MAKER

These acronyms are essentially educational buzz words for cross disciplinary problem solving that challenge the educational systems used for decades. Programs in this area address workforce development, economic development, culture creation & even placemaking.

STEM = Science Technology Engineering Math

STEAM = STEM & Art = design thinking = innovation through to a sellable product or service.

Maker = STEAM in action

STEAM in action = computational thinking & creative problem solving across all disciplines of STEAM.